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Writer & Editor | Content Strategist | Brand Voice Specialist
CLAIRE ALLISON
About Me
I'm a Cape Town-based content strategist and writer with experience across satellite technology, health tech, sustainable travel, and beyond. I've led marketing functions and worked hands-on as a writer and editor, turning complex ideas into content that lands.
My focus leans towards health, wellbeing, and socio-economic sustainability, rooted in years of writing for community development. Work I care about, but not the only kind I do.
Whatever the format, from long-form articles to SEO / AEO content, my approach is grounded in strategy and shaped by what the story needs.
In my spare time, I write about life and other things on my Substack, Claire and Simple.
Content Writing
Web copy, SEO / AEO content and optimisation, articles, blog posts, and landing pages, written to be found, read, and remembered.
Content Strategy
A clear roadmap built on your audience, goals, and brand, so every piece of content has a purpose.
Editing & Brand Voice
Polished reports, documents, and articles, plus human quality control for AI-assisted content so it always sounds like you.
Got a story worth telling?
Let's chat.
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